The Shotloc Story
As a basketball coach, I noticed that my daughter showed tremendous potential at an early age. As Whitney progressed and received accolades for her abilities, there was one concern that I thought could stand in the way of reaching her ultimate goal of playing for an NCAA Division 1 school. She, like many other young players, struggled with correct shooting form. Over time, her shooting form issues had included: flicking her shooting hand to the side at the release, forcing the ball off the thumb, pinching the ball with her thumb and fingers and incorrect follow-through resulting in poor ball rotation. I examined other players of all ages and expertise levels and saw that their coaches were having similar issues in teaching proper shooting technique.
In 1998, I attended a clinic by a well-known NCAA coach. This would prove to be a defining moment in the development of Shotloc®. Coach said that at the core of most missed shots was the position of the hand on the ball. I'll never forget when he said, “fixing the hand” would eliminate the problems. “Fix the hand, fix the shot”.
Soon after arriving home, I decided to embark upon designing the training tool that would ‘fix the hand’. With years of research and development, I tested various designs and material prototypes on my daughter and other ball players. Finally, I ‘fixed the hand’ and Shotloc® was born.
Players now had the ability to self-correct and maintain a repeatable form during all aspects of play. To me, it’s the greatest attribute of the Shotloc® .
Whitney used the Shotloc® in practice and training sessions, even once during a live game. Over time, her improvement was dramatic and critical to her future success. During her freshman year in high school, she accepted a scholarship to attend a top prep school in Massachusetts where she led the team to two New England Class A Championships. She was a McDonald’s All American nominee and recruited by over 35 Division 1 schools before deciding to attend Saint Joseph’s University in Philadelphia where she was a 3 year starter and team captain in her senior year.
I’m excited to introduce the world to Shotloc®.
Robert Ffrench - Parent, Coach, Inventor